Friday, January 29, 2010
Excellent Ways To Promote Your New Business Inexpensively
<p>Everyone knows it takes quite a bit of money just to open a business today. Even functioning in the most basic of business environments, there are a lot of expenses before you can even open your doors to the general public. <p> Obviously, once the doors are open, you need to draw the people in to get business rolling, but usually a lack of capital causes many new business owners to stop short of successfully advertising for their business. There are many things that you can do on a very limited budget to start building up your business. <p> Use the computer that you have for doing what you can to promote your business. It is an incredible useful tool that you can reach a lot of people with. It is not too hard to create a website for your company, just to give people information about it. You can also blog about the business too. You can print things like fliers and coupons with your home printer and if you get e-mail addresses from customers you can create a mailing list for your computer and keep people informed that way. <p> BUSINESS CARDS - Using your business card and a nice big smile, can really help get business rolling. Get out in the community and attend community events and join groups. These can be business or charity related or can even be a sports team or other recreational activity. As long as the activity that you choose is something that you enjoy, you will find that it will provide you with a good opportunity to hand out business cards and talk up your business. And for an even greater impact, consider handing out magnetic business cards, they can work even better than traditional business cards and hang around a lot longer. <p> PROMOTIONAL PRODUCT ADVERTISING - Realizing you are on a budget, it is unreasonable to expect that you can go out an imprint everything with your business name and logo on it, but consider a really inexpensive promotional item like bumper stickers or window decals. You will find that items like these are the types that will be well traveled and are extremely cost effective. <p> Decent <a href="http://www.ideasbynet.com/articles-promotional-giveaways.htm">promotional giveaways</a> can be used at events or just as client appreciation. Goofy things like <a href="http://www.ideasbynet.com/stress_toys.htm">custom printed stress toys</a> are an item that people find entertaining. <p> <p></p>
Link Building Using CSS Galleries â an Unique Link Building Technique
CSS galleries are a little out of ordinary yet useful link building technique. If you have a website or blog based on CSS design, you are qualified for the gallery submission. If your design is approved, your site then will be showcased on the galleries with a backlink to your site.
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<br>GSS galleries basically showcase sites that have CSS based design. Just like art galleries where arts are displayed, online CSS galleries are sites where CSS designs are displayed. Since these galleries allow the site owner or site creators an opportunity to submit their designs including the site info and URL, both the designers and site owners are using it to their advantages. Site designers are submitting their designs to promote their designs or their design service and site owners are using it to get backlinks and traffic to their sites.
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<br>How to Submit to CSS Galleries
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<br>Just think of a directory submission or social bookmarking submission where you submit your site to link directories or social bookmarking sites. Just the same way you submit your site design using a screenshot or site preview image. Most sites will require you to submit your site name, URL, and basic design or site info. Your submission is subject to moderation as most of those galleries are moderated.
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<br>Benefits of CSS Gallery Submission
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<br>It is unbelievable to see how high these CSS gallery sites go in page ranks. Not almost, all these CSS galleries have high PR where some of those galleries are as high as PR6 or even PR7. Since this method of link building is little out of tradition and somewhat unique, not many people are still using this to build backlinks. You basically get a high PR backlinks form the sites that don't have too many external links. High PR and less external links compared to link directories or social bookmarking sites gives your link a very high value.
<br>
<br>Another benefit of CSS gallery submission is that you can get a lot of traffic to your site a lot of traffic to your site since most of those galleries are high traffic sites.
<br>
<br>The Value of High PR and High Traffic Backlinks
<br>
<br>We all know by now that the value of backlinks matter most these days than the number of backlinks. It is no longer how many backlinks you have that determines your ranking, it is where you are getting the backlinks form. High traffic and high PR sites already gained that trust from Google and have certain authority established. Taking advantage of these high value backlinks will be a must for any link building campaign.
<br>
<br>Since it doesn't require you to spend any money to gain these backlinks, you do not have any excuse for not utilizing this link building technique. Just do a search for CSS gallery or CSS galleries and you will run into lot of those galleries.
<br>
<br>Some galleries might require you to sign up in order to be able to submit you site, you will therefore need to register first. Even if it takes a few minutes to register, it will still be worth your while.
<br>
<br>About the Author: To read about other helpful link building techniques, read the author's <a href="http://www.seofocused.com/blog/" rel="nofollow">SEO Blog</a> or visit the <a href="http://www.seofocused.com/blog/" rel="nofollow">Link Building Service</a> site.
<br>
<br>
<br>GSS galleries basically showcase sites that have CSS based design. Just like art galleries where arts are displayed, online CSS galleries are sites where CSS designs are displayed. Since these galleries allow the site owner or site creators an opportunity to submit their designs including the site info and URL, both the designers and site owners are using it to their advantages. Site designers are submitting their designs to promote their designs or their design service and site owners are using it to get backlinks and traffic to their sites.
<br>
<br>How to Submit to CSS Galleries
<br>
<br>Just think of a directory submission or social bookmarking submission where you submit your site to link directories or social bookmarking sites. Just the same way you submit your site design using a screenshot or site preview image. Most sites will require you to submit your site name, URL, and basic design or site info. Your submission is subject to moderation as most of those galleries are moderated.
<br>
<br>Benefits of CSS Gallery Submission
<br>
<br>It is unbelievable to see how high these CSS gallery sites go in page ranks. Not almost, all these CSS galleries have high PR where some of those galleries are as high as PR6 or even PR7. Since this method of link building is little out of tradition and somewhat unique, not many people are still using this to build backlinks. You basically get a high PR backlinks form the sites that don't have too many external links. High PR and less external links compared to link directories or social bookmarking sites gives your link a very high value.
<br>
<br>Another benefit of CSS gallery submission is that you can get a lot of traffic to your site a lot of traffic to your site since most of those galleries are high traffic sites.
<br>
<br>The Value of High PR and High Traffic Backlinks
<br>
<br>We all know by now that the value of backlinks matter most these days than the number of backlinks. It is no longer how many backlinks you have that determines your ranking, it is where you are getting the backlinks form. High traffic and high PR sites already gained that trust from Google and have certain authority established. Taking advantage of these high value backlinks will be a must for any link building campaign.
<br>
<br>Since it doesn't require you to spend any money to gain these backlinks, you do not have any excuse for not utilizing this link building technique. Just do a search for CSS gallery or CSS galleries and you will run into lot of those galleries.
<br>
<br>Some galleries might require you to sign up in order to be able to submit you site, you will therefore need to register first. Even if it takes a few minutes to register, it will still be worth your while.
<br>
<br>About the Author: To read about other helpful link building techniques, read the author's <a href="http://www.seofocused.com/blog/" rel="nofollow">SEO Blog</a> or visit the <a href="http://www.seofocused.com/blog/" rel="nofollow">Link Building Service</a> site.
<br>
More About the Google Keyword Tool!
We discussed in some of our recent articles that the Google Keyword Tool is a great way to find new keywords for your ad campaigns.
<br>
<br>We discussed very little about the Website Content option which is the second part of this powerful tool. With this tool you can find keywords based on your website content. With the keyword tool you have chosen the keywords and phrases you felt would be the correct keywords for your particular opportunity. The website content tool will let you enter the URL of your business website. The AdWords system will then scan your website page and suggest rich relevant key words and phrases.
<br>
<br>With this two step process you have just added possibly another 200 additional keywords and phrases that Google has suggested which could help get better exposure for your site. Google does not guarentee it will help, however, if Google has suggested those entries, I'm sure those words and phrases will help in gaining "Top Positions on Google." Nothing is guaranteed on the internet except hard work and consistant posting of fresh keyword rich, relevant content to your articles, blogs, ezines and whatever other mode of advertising you may be involved in.
<br>
<br>You can create multiple ad groups with some similar keywords in each group. You are best advised to create more that one ad group for each campaign. Creating several new ad groups may even be advisable. You should keep the groups small, with laser focus on similar keywords you want to promote. You can revert back to the Keyword Tool at this point to search for relevant keywords and phrases. Once you get your list then divide the list into maybe 5 to 20 similar terms. By using this strategy you will be able to promote a single business opportunity or multiple products or services. As you continue to use this tool, you will see all kind of possibilities emerge.
<br>
<br>Within your search you may want to choose some negative keywords. In the Keyword Tool be sure to look for some off-topic keywords and phrases that potential clients may be thnking about. Try to use keywords and combination of keywords that if you were not the owner of the site and you were the customer what keywords or keyword phrases would you be typing into the Google search bar to look for the products or services your trying to promote? One example may be puppies. It may suggest the term dogs as a like term. You may want to specify a certain breed that you're promoting. This will narrow the number of responses you will get, however, the responses you do receive will be an interested customer that will make for an easy follow up and potentially you could close the sale. Sometimes even intentally misspelling a word will generate some traffic. Not everyone is as smart as you and I, so they may spell it as it sounds. Don't overdo this part of the process. Use your good judgement because the search engines will catch on real quick and may deduct some points for this type of action.
<br>
<br>Use of synonyms is an excellent way of getting creative. All you have to do is sure the the synonyms box is checked in the descriptive words or phrases option. It is always checked by default, so if you uncheck it for whatever reason, make sure you check it before you proceed. One example would be: you might do the search on motels and hotels in a certain area. The tool may suggest a bed and breakfast. If you uncheck the synonym box, then the tool will probably suggest only phrases and keywords that contain at least one of the terms you submitted. Remember ... these are only suggestions ... get a little more creative here.
<br>
<br>Make sure you use the language and location option of the program. If your using only the Spanish option of the keyword tool then specify that option because if you don't specify then you're going to get only the English results. In other languages and countries check the language and location that applies to that part of the world.
<br>
<br>On your keyword construction start with sort of a broad brush approach and then start narrowing your terms to more specific as you would do in the smaller groups we discussed earlier. For example if you going to search for dogs ... then get more specific as you go on to the particular breeds we talked about earlier. You may not want a pit bull so specify exactly what breed you're wanting to promote. You may require the assistance of some professional to help you with this important chore.
<br>
<br>If you need more in-depth suggestions? Google suggest "you try the Search-based Keyword Tool. While it shares some features with the Keyword Tool, the Search-based Keyword Tool displays a list of relevant user queries that have occurred on Google.com (and on other Google search properties), based on your URL. Additionally, the Search-based Keyword Tool provides more detailed data for each keyword, such as category information, suggested bid that may place the ad in the top three spots of a search results page, and Ad/Search share. Learn more about the Search-based Keyword Tool", before you start on your next campaign.
<br>
<br>If you have additional questions or need some personal mentoring, the eBiz Solutions Team is standing by and one of our team members will assist you in your maketing endeavors. Call today for your free 30 minute consultation.
<br>
<br>"Let's Build Your Business Together"
<br>
<br>Larry L Miller SEM/SEO Consulting
<br>
<br>Private Line: 321-594-4405
<br>skype: larrylmiller121
<br>trafficwizard40@yahoo.com
<br>
<br>The Most Powerful Link on the Internet!
<br>
<br>About the Author: <a HREF="http://larrylmiller.com" target=_blank rel="nofollow">Larry L Miller</A> a SEM/SEO Consultant who specializes in promoting his clients to <a HREF="http://larrylmiller.com/toppositionswithgoogle" target=_blank rel="nofollow">"Top Positions With Google"</A> and other leading search engines. Mr Miller is the promotions director for<a HREF="http://blmtraders.com" target=_blank rel="nofollow"> BLM Traders</A> the leader in <a HREF="http://sitesubmissionspromotions.com" target=_blank rel="nofollow">Automated Marketing Systems</A>..http://larrylmiller.com
<br>
<br>
<br>We discussed very little about the Website Content option which is the second part of this powerful tool. With this tool you can find keywords based on your website content. With the keyword tool you have chosen the keywords and phrases you felt would be the correct keywords for your particular opportunity. The website content tool will let you enter the URL of your business website. The AdWords system will then scan your website page and suggest rich relevant key words and phrases.
<br>
<br>With this two step process you have just added possibly another 200 additional keywords and phrases that Google has suggested which could help get better exposure for your site. Google does not guarentee it will help, however, if Google has suggested those entries, I'm sure those words and phrases will help in gaining "Top Positions on Google." Nothing is guaranteed on the internet except hard work and consistant posting of fresh keyword rich, relevant content to your articles, blogs, ezines and whatever other mode of advertising you may be involved in.
<br>
<br>You can create multiple ad groups with some similar keywords in each group. You are best advised to create more that one ad group for each campaign. Creating several new ad groups may even be advisable. You should keep the groups small, with laser focus on similar keywords you want to promote. You can revert back to the Keyword Tool at this point to search for relevant keywords and phrases. Once you get your list then divide the list into maybe 5 to 20 similar terms. By using this strategy you will be able to promote a single business opportunity or multiple products or services. As you continue to use this tool, you will see all kind of possibilities emerge.
<br>
<br>Within your search you may want to choose some negative keywords. In the Keyword Tool be sure to look for some off-topic keywords and phrases that potential clients may be thnking about. Try to use keywords and combination of keywords that if you were not the owner of the site and you were the customer what keywords or keyword phrases would you be typing into the Google search bar to look for the products or services your trying to promote? One example may be puppies. It may suggest the term dogs as a like term. You may want to specify a certain breed that you're promoting. This will narrow the number of responses you will get, however, the responses you do receive will be an interested customer that will make for an easy follow up and potentially you could close the sale. Sometimes even intentally misspelling a word will generate some traffic. Not everyone is as smart as you and I, so they may spell it as it sounds. Don't overdo this part of the process. Use your good judgement because the search engines will catch on real quick and may deduct some points for this type of action.
<br>
<br>Use of synonyms is an excellent way of getting creative. All you have to do is sure the the synonyms box is checked in the descriptive words or phrases option. It is always checked by default, so if you uncheck it for whatever reason, make sure you check it before you proceed. One example would be: you might do the search on motels and hotels in a certain area. The tool may suggest a bed and breakfast. If you uncheck the synonym box, then the tool will probably suggest only phrases and keywords that contain at least one of the terms you submitted. Remember ... these are only suggestions ... get a little more creative here.
<br>
<br>Make sure you use the language and location option of the program. If your using only the Spanish option of the keyword tool then specify that option because if you don't specify then you're going to get only the English results. In other languages and countries check the language and location that applies to that part of the world.
<br>
<br>On your keyword construction start with sort of a broad brush approach and then start narrowing your terms to more specific as you would do in the smaller groups we discussed earlier. For example if you going to search for dogs ... then get more specific as you go on to the particular breeds we talked about earlier. You may not want a pit bull so specify exactly what breed you're wanting to promote. You may require the assistance of some professional to help you with this important chore.
<br>
<br>If you need more in-depth suggestions? Google suggest "you try the Search-based Keyword Tool. While it shares some features with the Keyword Tool, the Search-based Keyword Tool displays a list of relevant user queries that have occurred on Google.com (and on other Google search properties), based on your URL. Additionally, the Search-based Keyword Tool provides more detailed data for each keyword, such as category information, suggested bid that may place the ad in the top three spots of a search results page, and Ad/Search share. Learn more about the Search-based Keyword Tool", before you start on your next campaign.
<br>
<br>If you have additional questions or need some personal mentoring, the eBiz Solutions Team is standing by and one of our team members will assist you in your maketing endeavors. Call today for your free 30 minute consultation.
<br>
<br>"Let's Build Your Business Together"
<br>
<br>Larry L Miller SEM/SEO Consulting
<br>
<br>Private Line: 321-594-4405
<br>skype: larrylmiller121
<br>trafficwizard40@yahoo.com
<br>
<br>The Most Powerful Link on the Internet!
<br>
<br>About the Author: <a HREF="http://larrylmiller.com" target=_blank rel="nofollow">Larry L Miller</A> a SEM/SEO Consultant who specializes in promoting his clients to <a HREF="http://larrylmiller.com/toppositionswithgoogle" target=_blank rel="nofollow">"Top Positions With Google"</A> and other leading search engines. Mr Miller is the promotions director for<a HREF="http://blmtraders.com" target=_blank rel="nofollow"> BLM Traders</A> the leader in <a HREF="http://sitesubmissionspromotions.com" target=_blank rel="nofollow">Automated Marketing Systems</A>..http://larrylmiller.com
<br>
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